A BLOG is a publication of personal thoughts, experiences, and web links. It is updated frequently and is usually a mixture of what is happening in a person's life and what is happening on the web or in the media. This medium is gaining popularity and thousands of people use blogging services such as Blogger (blogger.com). Alternatively, some web hosting providers include easy to use blogging software that can be customized and integrated within your own website.

A blog (a portmanteau of web log) is a website where entries are commonly displayed in reverse chronological order. "Blog" can also be used as a verb, meaning to maintain or add content to a blog. Many blogs provide commentary or news on a particular subject; others function as more personal online diaries. A typical blog combines text, images, and links to other blogs, web pages, and other media related to its topic. The ability for readers to leave comments in an interactive format is an important part of many blogs. Most blogs are primarily textual, although some focus on art (art log), photographs (photo blog), sketch blog, videos (v log), music (MP3 blog), audio (podcasting) are part of a wider network of social media. Micro-blogging is another type of blogging which consists of blogs with very short posts.

Before blogging became popular, digital communities took many forms, including Usenet, commercial online services such as GEnie, BiX and the early CompuServe, e-mail lists and Bulletin Board Systems (BBS). In the 1990s, Internet forum software, such as WebEx, created running conversations with "threads". Threads are topical connections between messages on a metaphorical "corkboard". Some have likened blogging to the Mass-Observation project of the mid-20th century.

An article is a page that has encyclopaedic information on it. See All pages for a list of all articles and for statistics on Wikipedia and its growth. "Articles" belong to the main namespace of any page (also called "article namespace") which does not include any pages in any of the specified namespaces that are used for particular purposes.

The Internet is a huge place with billions of individual pages of information. It is the search engines that ensure that targeted traffic comes to your site. The contents of the site thus play a major role in bringing traffic to your site. This is where SEO copywriting comes into action. SEO is an expansion for the phrase Search Engine Optimization, This is the process of optimizing a site for search engines so that the site ranks high and it brings targeted traffic to the ranking site, SEO copywriting or Search Engine (Optimization) copywriting is writing or re-writing text on the web page in such a manner that it ranks highly with search properties with your targeted keyword phrases. This means that the text on the website page is either written or rewritten in such a manner that it continues to appeal to the site surfer while being compatible to the Search Engines. Search Engines see keyword distribution and keyword prominence to return the document relevant to the query performed by the end user. Writing a good keyword rich copy is very good for search engines. Good SEO copywriting ensures that your site gets highly qualified focused traffic that leads to higher conversions. But you should remember SEO copywriting is not everything for a search engine. Search Engine Copywriting is the first step in all important Search Engine Optimization process, In SEO copywriting care should be taken to see that the text on your site is put forward in such a way that it becomes search engine friendly while remaining appealing to the surfer. The content should also be very relevant to the site. But the main objective is that the search engines rank your site highly. Keywords relevant to your site are optimized so that your site ranks high when search engines crawl your site. This will direct targeted traffic to your site, ensuring that they are provided with the specific information and hence increase sales for you.

SEO copywriting aims at making the site rank high in all search engines. Hence the selection of keywords is very important. In fact keyword research is the most important part in SEO copywriting process. Keyword Phrase Research is a process of selecting the most optimum performance quality keyword phrases that can help visitors find your site. It is advisable to do keyword research by using tools like Word tracker and Overture - Search Term Suggestion Tools. Other search engines like Google also offer some tools while doing keyword research, it is important to adopt a much focused approach. It must be kept in mind that people look for very specific information and hence the keywords must also be very specific.

Another thing to be kept in mind is that it is always better to use keyword phrases than keywords. For instance, if your keyword is real- estate it is better to use phrases like real-estate investment or real-estate investments. It is good to use both the singular and plural versions of the keywords where necessary.

It is also better to use keywords that are popular but not very competitive. Since copywriting is intended for site optimization also, it is most effective when the keywords are spread throughout the entire page rather than just being concentrated at the beginning of the page or page heading.